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This past year has taught us a lot about the power of community and how we need to work together to look after us all. I’ve seen some ideas about community fundraising efforts and I thought I’d share some of those ideas here, for others that are looking to do similar.
What is the Fund For?
Make sure you’re clearing what the fundraiser is for. Is it to refurbish a new community building, is it to clean up a local parkland? Is it to make a local space or building accessible for all with the installation of Silver Cross residential lifts?
By being clear about what the fundraiser is for means that you’re more likely to get people involved.
Be Creative with your Ideas
You want to really encourage all the community to be involved, young and old, families and single people. Creating something that is accessible to all is the key. You could create a teddy bear trail, asking residents to place a teddy bear or a teddybear picture in their windows. Organizers could then produce a map that people buy for a small fee to follow the teddybear trail in the community.
You could ask local businesses to decorate their windows and residents need to work out a puzzle based on letters in the window.
If circumstances allow, a coffee morning or bring and buy sale can be really great at raising funds and making community connections.
Offer incentives
Offer an incentive for people to get involved. Raffling high-value items can be a great way to raise funds – offering a prize such as the best titanium hoop earrings for a small entry fee of £1 is brilliant advertising for the jeweler as well as a great prize to win for a relatively small outlay. Having a raffle with prizes donated from local businesses (click here for ideas) is great advertising for them within their local community as well as inviting for those wanting to buy tickets.
Be sure to showcase what the fundraising achieved
When the fundraising is over make sure you really publicise what the community effort achieved – also those pennies and pounds really do add up quickly and can do great things. Be sure to utilize local community social media pages as well as community noticeboards and coffee shops. Getting the message out about what the community achieved together engenders togetherness and will help to ensure future fundraising efforts are successful too.
